From the ministry leadership podcast of Markus Watson:
Jews for Jesus helps Jewish people come to know Jesus, the Jewish Messiah. What’s fascinating is how Jews for Jesus has not only remained committed to that mission of sharing the hope of the Jewish Messiah, but has also adapted as the world around it has changed.
As ministry leaders, we face the tension between time-honored tradition and the need for fresh approaches—and the story of Jews for Jesus offers some compelling lessons in adaptive leadership. In this episode, Aaron Abramson, CEO of Jews for Jesus and author of Mission Design, shares how Jews for Jesus has reimagined its strategies for sharing the gospel, as well as how leaders can cultivate a posture of learning and flexibility without compromising core convictions.