About | Core Values

Our Core Values are at the heart of who we are and how we act. These are “non-negotiables” for Jews for Jesus staff, and each one is derived from Scripture. These values are part of our DNA – from the most senior leaders to the newest missionary trainee. They guide decisions about what we do, whom we employ, who stays with us, who succeeds.

Our Jews for Jesus Core Values are:

Passion for the lost

[Brothers and sisters], my heart’s desire and prayer to God for Israel is that they may be saved. (Romans 10:1)

Passion for the lost is an inner drive, an intensity, a compelling force. It involves an emotional connection to what we do. It keeps us going even when the work becomes discouraging, frustrating, mundane and yes, even boring. We press on, knowing that people will hear the gospel and some will be saved because God uses what we do. And that means everything!


I beseech you therefore, [brothers and sisters], by the mercies of God, that you present your bodies a living sacrifice, holy, acceptable to God, which is your reasonable service. (Romans 12:1)

Dedication is tied to our commitment to the Lord and a destiny that extends beyond this world. Whether they have been on staff with Jews for Jesus for 40 years or 4 years, our staff are focused and devoted to sacrificial service. Dedication involves faithfulness and perseverance as well as seeing our efforts as a spiritual calling.


Two are better than one, because they have a good reward for their labor. For if they fall, one will lift up his companion. But woe to him who is alone when he falls, for he has no one to help him up. Again, if two lie down together, they will keep warm; but how can one be warm alone? Though one may be overpowered by another, two can withstand him. And a threefold cord is not quickly broken. (Ecclesiastes 4:9–12)

Teamwork is essential to every outreach or campaign we do. It’s at the heart of every healthy branch or department in our ministry worldwide. With God’s help we can reach more Jewish people for Yeshua as part of a passionately dedicated team than we could alone.

May these Core Values serve us well in the years to come.